Helping WeWash Bring 21st Century Laundry Rooms to New Markets.

WeWash, part of the BOSCH Group, was one of the first to digitise shared laundry services, creating online booking, cashless billing, device status, and monitoring solutions that are convenient, and cost-effective for customers and laundry room operators.  

Customers can check the availability and status of WeWash washers and dryers via mobile or web app and book an available appliance at their convenience. Operators no longer need to manually manage bookings, issue wash tokens, or take payments, which significantly reduces the management overhead and cost of ownership of laundry services. 

Connectivity is critical to digitally transforming the shared laundry experience. Appliances must be able to reliably communicate device status with zero operator intervention needed. A key obstacle to achieving the required connectivity is the typical locations in which laundry rooms are found. They are often located in apartment building basements, internal voids in hotel buildings or on remote camping sites. These areas are not typically well-served by Wi-Fi networks. 

WeWash needed a reliable connectivity solution that would work wherever the laundry room was located. The WeWash Box needed to be easy to deploy without requiring additional installation activities which would increase deployment and maintenance costs, weakening the WeWash business case. Ease of installation is also a key selling point for landlords and property managers who simply want to “fit and forget”.  

With bold ambitions to build on the success of WeWash to date, the company also needed a future-proof solution that can seamlessly roll out to new territories as opportunities arise. This made achieving ubiquitous plug and play connectivity with a single SKU an important part of the project specification. On top of connectivity concerns, WeWash had to ensure that data transmission was secure, and not exposed to cyber threats that could disrupt operations. 

By partnering with Eseye, WeWash’s solution connects directly and automatically to the best available local network, even in the most challenging of environments and data is processed locally using local service provider networks. This avoids incurring permanent roaming charges. The eSIM contains up to ten IMSI network profiles, so if one network suffers an outage the SIM can be controlled to switch to an alternative to ensure the device receives uninterrupted connectivity.  

Eseye’s AnyNet+ eSIM future-proofs connectivity as it can localise onto any network out of the box and achieve near 100% global connectivity. It has access to local data rates of more than 700 mobile networks across 191+ countries. This supports WeWash’s expansion ambitions as it can be deployed into new markets regardless of changes in network providers or regulations.