The future of electric driving is here - powered and connected by The New Motion


The New Motion offers advanced charging solutions for drivers of Electric Vehicles (EV) and is one of the largest and fastest growing EV charging networks in Europe.

The company has an install base of over 14,000 intelligent charge points. Eseye’s connectivity allows The New Motion’s EV charge points to communicate with the back office, facilitating payments as well as presentation of customer charging data and services which are all visualised on The New Motion customer online charge portal.

In the years leading up to 2018, TechNavio are forecasting a CAGR of 28.8% for the Global Electric Vehicle Charger market making this particular market one of the fastest growing Internet of Things (IoT) application areas in the world.

As one of the first pan-European organisations in the EV market, The New Motion’s customers benefit from their extensive experience. This is a company with an in-house team known for repeated innovation demonstrated through product developments and customised solutions. Their independence and device agnosticism have enabled them to build a middleware data management platform that is capable of connecting to all required hardware platforms.

In turn, this has allowed The New Motion to run one of Europe’s largest EV networks. As well as growing its network in the Netherlands, where already two thirds of electric car owners use their charge card, The New Motion is going through expansion throughout Europe, where charge points and charging services are already available to electric car owners. Current The New Motion EV station locations include Belgium, Germany, Luxembourg, Austria, the UK and Norway.


The New Motion were looking for a second supplier for cellular network connectivity with proven reliability, good debugging capabilities as well as competitive prices.

With each EV charge station expected to have a lifespan of 5-10 years, it is imperative that our suppliers understand our need to have reliable and future proof solutions.

Remi Caron

Chief Technology and Innovation Officer , The New Motion

Solution and Benefits

The re-programmable network-agnostic Multi IMSI AnyNet SIM provides reliable mobile network coverage in even the most remote and challenging locations. The SIM card IMSIs can be reprogrammed Over-The-Air (OTA) which means Eseye is able to help The New Motion future proof their connected solution without having to return to site to change the SIM cards out if they need to switch mobile network providers.  Eseye were also able to help with connectivity cost containment.

The solution Eseye’s provides enables The New Motion to set their own reporting and alerting profiles using the SIM Information and Account Management Portal (SIAM).

Not only were Eseye’s services competitively and uniformly priced across all the required territories, their invoicing format helps The New Motion understand and control costs. Alerting on bill increases outside set criteria ensures that costs are confined and the dreaded bill shocks avoided.

With business-critical connectivity in each machine to facilitate payment and charging credits it is equally important to note the suitability of Eseye’s technical and support services; as well as the adherence to the agreed Service Level Agreement for network uptime and reliability.

A major benefit of working with Eseye is that they can provide all the services required in one house and overseen by one team and The New Motion are said to be very happy with one central helpdesk for all issues and the responsiveness and helpfulness of Eseye’s technical support staff.

Eseye’s coverage across EU28 means that The New Motion can pool their data charges across the various countries they serve which in turn may help reduce connectivity charges.

The New Motion are rapidly becoming differentiated leaders in their field. This is as a result of the Innovation and out-of-the-box thinking which drives their business. It was evident from the onset that success in partnering with The New Motion relied on delivering a core managed and highly reliable cellular solution. Eseye’s multi IMSI managed connectivity which is a truly global roaming solution fitted the bill and is now underpinning The New Motion’s worldwide large scale roll-outs. Fred de Haro

SVP Global Sales, Eseye

More information

Eseye case studies are written in conjunction with customers and partners to provide interesting illustrations of how the Internet of Things is evolving and how Eseye, its customers and its partners are using innovation to deliver value adding services to homes, enterprises and cities.

For more information about this case study or to discuss any aspect of it, please contact the Eseye Marketing Department on or alternatively on +44 (0)1483685200.

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