News
11 August 2025
Reading Time: 2 mins
News
11 August 2025
Reading Time: 2 mins
Eseye
IoT Hardware and Connectivity Specialists
LinkedInGUILDFORD
A narrow focus on cheap connectivity is undermining the business case for many Internet of Things (IoT) projects, leading to hidden costs and significant performance gaps, according to a new analysis by Eseye, a global leader in IoT connectivity solutions.
Eseye’s new report, “Beyond the Price Tag: The True Cost of IoT Connectivity,” warns that this focus on low upfront costs is often a false economy. 68 per cent of senior IoT decision makers agree that cheap IoT connectivity providers aren’t a good long-term investment, and the report urges businesses to look beyond the initial sticker price to calculate the true Total Cost of Ownership (TCO).
The TCO of IoT connectivity encompasses all costs associated with designing, deploying, and maintaining connectivity throughout a device’s lifecycle to understand the true value of the investment.
In the report, Eseye has identified five critical steps businesses must take when assessing an IoT initiative:
“Too many promising IoT projects are undermined by a short-sighted focus on upfront costs, leaving them vulnerable to connectivity failures, spiralling operational fees, and an inability to scale. In a survey of senior IoT decision-makers, Eseye found that 99.6% of IoT deployments fail to meet required connectivity levels,” said David Langton, CMO at Eseye. “Enterprises are often tempted by the cheapest per-unit connectivity offer, but this rarely delivers the best long-term value. Our TCO framework is designed to give executives the clarity they need to make strategic decisions, turning IoT from a cost centre into a significant driver of profitability and new revenue opportunities.”
The impact of applying a TCO framework is significant. In a worked example detailed in the whitepaper, Eseye partnered with a global advertising brand to assess its connectivity strategy. The 5-year TCO assessment identified a net saving of £8.8 million. These savings were achieved across multiple dimensions, including the elimination of redundant hardware, reduced data fees, fewer outages, and the avoidance of vendor lock-in.
Eseye
IoT Hardware and Connectivity Specialists
LinkedInEseye brings decades of end-to-end expertise to integrate and optimise IoT connectivity delivering near 100% uptime. From idea to implementation and beyond, we deliver lasting value from IoT. Nobody does IoT better.
The TCO for connected IoT devices goes far beyond their purchase price. It includes every cost tied to designing, deploying, running, and maintaining connectivity — and the lost opportunities if that connectivity fails. Calculate the TCO of your IoT connectivity today.
Get your guide